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3G Capital Acquires U.S. Footwear Giant Skechers for $9 Billion

magazineleather by magazineleather
11 June 2025
Reading Time: 2 mins read
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3G Capital Acquires U.S. Footwear Giant Skechers for $9 Billion
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American sports footwear brand Skechers has officially agreed to be acquired by investment firm 3G Capital, led by Brazilian financier and billionaire Jorge Paulo Lemann.

The deal includes a cash offer of $63 per share, representing a 30% premium over the 15-day average share price. According to Reuters, the transaction will privatize Skechers at a total valuation of approximately $9 billion.

Leadership Remains, Sales Continue to Grow

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Skechers reported a 7.1% increase in sales in the first quarter of the 2025 fiscal year, reaching $2.41 billion (€2.12 billion). Following the acquisition, the company will continue to be led by CEO Robert Greenberg, President Michael Greenberg, and COO David Weinberg.

Based in California, Skechers had suspended its full-year financial outlook in April due to uncertainty surrounding trade policies under the Trump administration.

In 2024, Skechers posted a record year with a 12.1% year-over-year increase in sales, reaching $8.97 billion (€8.69 billion).

Deal Expected to Close in Q3 2025

The acquisition is expected to close in the third quarter of 2025, subject to regulatory approvals and customary closing conditions. Despite recent market challenges, Skechers has maintained its upward momentum, signaling confidence in its brand and operational strategy.

Industry Insight

Strategic Acquisition: The move strengthens 3G Capital’s presence in global consumer brands, adding Skechers to a portfolio that already includes Burger King and Kraft Heinz.

Global Footwear Market Impact: The acquisition reflects growing consolidation trends in the U.S. footwear industry and highlights the importance of scale and global reach in a competitive market.

Operational Continuity: Retaining the current leadership team ensures brand consistency and supports ongoing strategic initiatives across key global markets.

Tags: #3gcapital#americansportsfootwear#footwear#shoes#skechers
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